Jakarta – In a bold move to solidify Indonesia’s position as a technological hub in Southeast Asia, the government is intensifying efforts to persuade Apple to advance its investment plans by 2025. The global tech giant, with a staggering market capitalization of $3.75 trillion, represents an unparalleled opportunity for Indonesia to integrate into high-value technology supply chains and transform its industrial landscape. Minister of Investment and BKPM Chief Rosan Perkasa Roeslani highlighted this strategic endeavor during the 2024 National Investment Coordination Meeting in Jakarta on December 11.
Rosan emphasized the importance of Apple’s early investment, stating that the Ministry of Industry is actively advocating for the project’s initiation in 2025, rather than Apple’s original target of 2026. “We are focused on bringing this timeline forward. The Ministry of Industry sees 2025 as a critical milestone to ensure that Indonesia capitalizes on this unique opportunity to collaborate with one of the world’s most influential technology companies,” he explained.
Over the past few months, the government has engaged in intensive discussions with Apple, aiming to finalize key aspects of the investment framework. These negotiations have yielded a detailed submission from Apple, outlining its expectations and operational plans. According to Rosan, one of the central points of discussion is the onboarding of Apple’s vendors, which would serve as a cornerstone for the company’s operations in Indonesia.
Currently, Apple plans to bring one primary vendor as part of its initial investment. Rosan underscored the significance of this move, explaining that this vendor represents a critical entry point for broader integration. “Apple’s production ecosystem is vast, involving over 320 vendors for the iPhone 16 alone. Introducing just one vendor to Indonesia might seem small, but it’s a pivotal start. This particular vendor is a significant player, with annual sales exceeding $1 billion,” he noted.
The government’s ambition extends beyond attracting a single vendor. By facilitating Apple’s investment, Indonesia aims to create a robust ecosystem capable of supporting Apple’s expansive supply chain. This initiative is expected to generate thousands of high-skilled jobs, drive technological advancements, and position Indonesia as a competitive player in the global tech market.
This collaboration is seen as a game-changer for Indonesia’s economic trajectory. Apple’s presence would not only bolster Indonesia’s manufacturing capabilities but also inspire confidence among other multinational corporations to consider Indonesia as a viable investment destination. The government is committed to ensuring that the terms of engagement provide mutual benefits, fostering a long-term partnership with Apple that aligns with national development goals.
Rosan’s remarks reflect the government’s broader vision for integrating Indonesia into the global economy. As the discussions progress, the prospect of Apple’s investment marks a turning point in Indonesia’s journey toward becoming a regional leader in technological innovation and industrial excellence.
