Prestige Post – In the ever-evolving world of beauty, where trends shift rapidly and new fads emerge almost daily, the quest for authentic and natural beauty has often been overshadowed. However, for Corazon “Korei” Carlos, CEO of Syduction International, staying true to nature and promoting authenticity is not just a brand philosophy—it is a movement. As the visionary behind one of the most promising plant-based beauty brands, Carlos has successfully carved out a niche in the global market by advocating for products that celebrate and enhance natural beauty.
Founded in 2019 in the U.A.E., Syduction International has quickly grown into a leading name in sustainable beauty, offering a wide range of plant-based skincare and cosmetic products. At the core of the brand’s mission is a simple yet powerful belief: true beauty is rooted in authenticity. By focusing on natural, plant-derived ingredients, Syduction empowers men and women to rediscover and embrace the best version of themselves, free from the layers of artificial additives that often define the beauty industry today.
The Seeds of Success
The story of Syduction International is one of resilience, innovation, and passion. Corazon Carlos, originally a housewife who migrated to the U.A.E. with her family for her husband’s job, transformed what began as a personal pursuit into a global beauty empire. Leveraging her experience as a former administrative staff member in a shipping company, Carlos embarked on her entrepreneurial journey with only PHP 5,000 in capital, starting small by producing and distributing homemade lip tints. What began as a modest venture quickly blossomed into a full-fledged business, offering a diverse range of beauty products that cater to the unique needs of women with sensitive skin—particularly Filipinas.
Carlos’ vision for Syduction International was born out of a desire to fill a gap in the market for natural, plant-based skincare solutions. She understood that many traditional beauty products failed to address the specific needs of sensitive skin types, and she set out to create an alternative. Drawing from her background in commercial shipping, Carlos managed to scale her business beyond the confines of her home, turning Syduction into a global brand synonymous with sustainable beauty. Today, the brand’s product lineup includes everything from whitening soaps and moisturizing lotions to skincare sets, serums, toners, and hair growth solutions, all meticulously crafted with plant-based ingredients.
Expanding the Vision: New Innovations and Global Reach
True to its commitment to continuous innovation, Syduction International has introduced several standout products to the global market. Among these is the popular Glutaberry Whitening Lotion with SPF 50, an organic, multi-functional lotion that not only protects the skin from harmful UV rays but also restores youthful vitality through the power of collagen. Infused with kojic acid and glutathione, the lotion helps brighten the skin, making it a favorite among customers looking to achieve a healthier, more radiant complexion.
Another notable addition to Syduction’s product lineup is the Grandir Hair Nourishing Liquid, which has quickly gained traction in over 10 countries. Formulated with nourishing ingredients such as moringa extract, aloe vera, and Korean ginseng, this product has revolutionized the haircare market by promoting 10x faster hair growth while maintaining scalp health. The success of Grandir highlights Carlos’ commitment to creating purposeful products that align with the brand’s ethos of authenticity and sustainability.
In an industry often dominated by fleeting trends and superficial promises, Syduction International stands apart by offering beauty solutions that are as effective as they are ethical. The brand’s dedication to using plant-based ingredients not only supports a sustainable approach to skincare and haircare but also resonates with a growing number of consumers who are increasingly conscious of what they put on their skin.
Empowering People Through Beauty
For Corazon Carlos, Syduction International is more than just a beauty brand—it’s a platform for empowerment. Through her products, Carlos encourages people to embrace their natural beauty and reconnect with their roots. She believes that authenticity, both in skincare and in life, is the key to building confidence and fostering self-acceptance. By offering plant-based products that work harmoniously with the body’s natural processes, Syduction is helping people of all ages and backgrounds rediscover their true selves.
The brand’s success abroad is a testament to Carlos’ vision and dedication. While Syduction continues to flourish in international markets, Carlos is now looking to expand its presence in her home country, the Philippines. By doing so, she hopes to inspire more Filipinos to embrace their natural beauty and benefit from the same high-quality, plant-based skincare that has made Syduction a global sensation.
Rooted in the Future: Sustainability and Authenticity as Guiding Principles
As the beauty industry continues to evolve, sustainability has become an increasingly important aspect of consumer choice. Syduction International is at the forefront of this movement, offering products that are not only effective but also environmentally conscious. By prioritizing the use of natural, renewable ingredients, Carlos ensures that her brand remains aligned with the values of today’s eco-conscious consumers.
Moving forward, Carlos envisions Syduction International as a leader in sustainable beauty, expanding its reach and impact while staying true to its core values of authenticity, empowerment, and sustainability. Her journey from a housewife to the CEO of a global beauty brand serves as an inspiration to women everywhere, proving that with passion, determination, and a commitment to authenticity, anything is possible.
In a world where beauty standards are constantly changing, Syduction International stands as a beacon of what true beauty can and should be—authentic, natural, and sustainable.
