Prestige Post – Nicol Lee Ching Wen, the Executive Director of Asia Bolts & Nuts Trading Sdn Bhd (ABN), is leading her company to new heights in the heavy-duty fasteners industry. Under her thoughtful leadership, ABN has built a strong reputation for producing reliable and safe products. As a result, the company has secured its presence in key markets such as Singapore and Dubai, and it is now gearing up to expand further into Indonesia, Korea, Australia, and Saudi Arabia.
ABN’s core strength lies in creating heavy-duty customized metal fasteners that play a crucial role in industries like Oil & Gas, Petrochemical, Marine & Offshore, Civil & Infrastructure, Mechanical & Electrical (M&E), Telecommunications, and Energy & Utility Fields. ABN specializes in heavy-duty customized metal fasteners, with a product line that includes fabrication of big sizes and heavy-duty grades of Hot-Formed Bolts (e.g., Hexagon Bolt, T-Head Bolt, Carriage Bolt & etc), Holding Down Bolts (e.g., L-Bolt, J-Bolt, U-Bolt, Anchor Bolt & etc), Stud Bolts, Anchor Rods, Socket-Head Cap Screws, Nuts & Washers. What truly sets ABN apart is its unwavering dedication to quality, a commitment reflected in its ISO 9001:2015 certification from LRQA, which ensures that every product meets high international standards.
The heart of ABN’s production capabilities is Asia Bolts & Nuts Industries Sdn Bhd, the company’s manufacturing arm. Here, ABN provides personalized engineering solutions, along with ODM, OEM, and consultation services. To make its products more accessible to customers worldwide, ABN has also established a presence on Alibaba.com, allowing for secure and convenient online ordering and payment.
Behind the scenes, ABN Asiasteel Sdn Bhd, the company’s raw material arm, plays a vital role in ensuring smooth operations. They offer precise cutting services tailored to customer needs, enforce strict quality control measures, and provide steel surface treatments such as hot-dip galvanization. Additionally, ABN Asiasteel takes care of sourcing materials, ensuring that the company’s high standards of customer satisfaction are consistently met.
In a bid to enhance the customer experience, ABN has introduced AI-powered chatbots that are available 24/7, offering quick and efficient responses to customer inquiries. These chatbots work hand in hand with the company’s dedicated human customer service team to ensure round-the-clock support, making ABN’s customer service experience seamless and stress-free.
ABN’s commitment to quality doesn’t stop at manufacturing. Asia Bolts & Nuts Industries Sdn Bhd also oversees the company’s Quality Assurance operations, which include comprehensive testing services, the issuance of In-House Mill Certificates, and the management of ISO certifications. This ensures transparency and builds trust with clients, who can rely on the consistency and excellence of ABN’s products.
Looking ahead, Nicol Lee Ching Wen is focused on the future. “Our goal is to keep pushing the boundaries of innovation,” she says. “We’re excited about upgrading our machinery and ERP system as we move toward Industry 4.0. This will help us boost customer satisfaction, efficiency, and reliability by leveraging cutting-edge technology.” Her vision is clear: ABN will continue to evolve and grow, always with an eye on delivering the best possible products and services.
As ABN continues to expand its footprint across the globe, its commitment to quality and safety remains at the forefront of everything it does, helping to build lasting trust and confidence among its customers around the world.
